LAWSAN ABSU — Chapter Identity & Logo Unveiling | Design

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Brand Identity•17 Feb 2023

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LAWSAN ABSU — Chapter Identity & Logo Unveiling — Tokens

Office of the Vice-President, LAWSAN ABSU

Design System

Official Colorway

#000000

Obsidian

Obsidian Canvas & Contrast

#170772

Royal Deep Navy

Institutional Authority Base

#0096F3

Electric Sky

Vibrant Crest Accent & Energy

#B58E74

Bronze Gold

Lady Justice Scales & Honor

Typography Architecture (Live Webfonts)

ChunkFive RomanBold Display Headlines

Ultra-bold slab serif designed for commanding chapter wordmarks.

LAWSAN ABSU CHAPTER

A B C D E F G H I J K L M N 0 1 2 3 4 5

Justice & Equity Under the Law

ABeeZee RegularBody Copy & Rationale

Geometric humanist sans-serif delivering effortless reading clarity.

Combining National Insignia & Chapter Heritage

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll 0123456789

Official publications, editorial briefs & constitution documents.

Click any color swatch to copy HEXLAWSAN ABSU — Chapter Identity & Logo Unveiling Brand System

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uchenna.designLAWSAN ABSU — Chapter Identity & Logo Unveiling

Official brand identity and logo unveiling system for the Law Students Association of Nigeria (LAWSAN), Abia State University Chapter, harmonizing national insignia with chapter heritage.

Adobe Photoshop

Photoshop

Typography ArchitectureBrand System

#BrandIdentity#LogoDesign#LAWSAN#ABSU#Typography#GraphicDesign

01 / Reveal Countdown

Teaser campaign: 2 days countdown to the official chapter logo unveiling.

17 Feb 2023

Client: Office of the Vice-President, LAWSAN ABSUCategory: Brand IdentityDate: 17 Feb 2023

Engineered With / Tools

Adobe Photoshop

Photoshop

Typography ArchitectureBrand System

Unveiling the New LAWSAN – ABSU Chapter Logo. Commissioned by the Office of the Vice-President of LAWSA, Abia State University Chapter. Purpose: The logo is designed for the Law Students Association of Nigeria, Abia State University Chapter. Its aim is to provide a unique identity for the LAWSAN ABSU Chapter. The logo is NOT a replacement of the National LAWSAN Logo, rather a combination of both the LAWSAN and ABSU logos to produce a singular and clearer emblem for the Chapter. Brand System Specifications: 🎨 Palette: Obsidian (#000000), Royal Deep Navy (#170772), Electric Sky (#0096F3), Bronze Gold (#B58E74) ✍️ Typography: ChunkFive (Bold Display Headlines) & ABeeZee Regular (Body Copy) ⚖️ Emblems: Lady Justice balance scales harmonized with ABSU academic staff.

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LAWSAN ABSU — Chapter Identity & Logo Unveiling — Tokens

Office of the Vice-President, LAWSAN ABSU

Design System

Official Colorway

#000000

Obsidian

Obsidian Canvas & Contrast

#170772

Royal Deep Navy

Institutional Authority Base

#0096F3

Electric Sky

Vibrant Crest Accent & Energy

#B58E74

Bronze Gold

Lady Justice Scales & Honor

Typography Architecture (Live Webfonts)

ChunkFive RomanBold Display Headlines

Ultra-bold slab serif designed for commanding chapter wordmarks.

LAWSAN ABSU CHAPTER

A B C D E F G H I J K L M N 0 1 2 3 4 5

Justice & Equity Under the Law

ABeeZee RegularBody Copy & Rationale

Geometric humanist sans-serif delivering effortless reading clarity.

Combining National Insignia & Chapter Heritage

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll 0123456789

Official publications, editorial briefs & constitution documents.

Click any color swatch to copy HEXLAWSAN ABSU — Chapter Identity & Logo Unveiling Brand System

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LAWSAN ABSU — Chapter Identity & Logo Unveiling — Tokens

LAWSAN ABSU — Chapter Identity & Logo Unveiling — Tokens

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